Groundswell’s Dave Ehrlich highlights the power of internal automation and process optimization

Dave Ehrlich, director of growth strategy at Groundswell, discusses where he’s examples of automation helping agencies leapfrog or avoid the need for rip-and-replace technology modernization projects. He says he’s seen most of that work being done internally before agencies start to modernize—without having to redesign systems and processes. He gives an example of of one agency that leveraged automation to reduce manual hours.