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DOT sees increased web traffic after redesign

2012_12_dotgov Source: www.dot.gov

The Department of Transportation has seen a 30 percent bump in its online traffic since launching a redesigned website in October.

“That means our site is easier to find,” the agency said. “And because the number of page views has grown even faster, that means that when people visit the site, they’re looking at more of what we offer and staying with us longer.”

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Along with the new design, just last week the department’s web team launched a responsive design that adapts to users’ devices, instead of just shrinking in size to fit the screen.

“Our web team is testing the site regularly and reviewing the results to be sure you can find what you need, when you need it, and on whatever device you want to use,” the department said.

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